Creating Customer-Centric Organizations

uStrategic helps companies develop and implement customer centric business and communications strategies, operational processes and culture re-alignments to deliver customer advocacy.

Business Challenge:

  • The rules have changed

    And continue to change. Competition intensifies. Globalization erases distinctions between markets. The communication highways facilitate numerous ways to change competitive stances and provide innovative opportunities to re-define industry boundaries. The information age enables small companies to challenge established businesses, to reach new markets and to develop low cost business models. Alert consumers emerge as the capricious stars of the new global business scenario.
  • The Search for Competitive Positioning

    and sustainable competitive advantage continues apace. Quality no longer secures strategic differentiation, but is an operational prerequisite. Technology is a significantly reduced barrier to entry in this information age. Time based competition i.e. shorter lead times and product life cycles, is ever present in the race to be first to market. Managing the organization's knowledge base represents both a defensive and offensive market posture.

uStrategic's Response:

Independent expertise to appraise business strategy, align operational processes, re-organize delivery structures and facilitate the change management process via: